The watches we recommend to our non-watch friends

Hey now! So you finally want to buy a nice watch, huh? I’ve been waiting for you to ask me for years, but I’ll be quick. Look at the Rolex Air-King ref. 14000. I know, I know, Rolex – it signals a lot to the world, good or bad depending on your point of view. But listen to me. Rolex produced this particular reference in the 1990s and 2000s – it’s only 34mm, so it’ll be more understated than most of those modern Rolexes you see rattling around. Steel bracelet, reasonably waterproof and a clean, classic design that you can wear everywhere – people might say “beautiful watch”, but they’ll never say it that way where it implies it’s too good looking, you see what what i mean?

By the way, remember that company I work for with a weird name? One of my expert colleagues there called her Air-King 14000 his “most worn watch” a few times – that photo above is his Air-King with a nice gray dial. The other good thing about these Air-Kings is that they come in all sorts of dial colors and are still relatively easy to find.

Depending on the specifics, it will cost you around $4,500 to $5,000. I know it’s a lot. But you’ll wear it a ton, and if you don’t, Rolexes tend to retain their value. But if you really don’t like it, I’ll buy it from you! This is what we in watches call “provenance”, dear friend.

–Anthony Traina, editor

About Robert L. Thomas

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